in September 2012 i started a blog for the company. if you want to know what it is i will hide a link somewhere and though i didn't really think that an automotive dealership would know the first thing about writing and blogging, i just did it anyway. the automotive industry has been the same for half a century...longer, whatever. they stand in front of whoever and they just say numbers and percentages and little is really done to make the buyer feel as if, "shit, this is one of the best experiences ever - purchasing a vehicle." when i joined the gang, i thought that i could be the voice between the brand and the people. i thought that i could make anybody fall in love with the movement behind the over 150-thousand square feet of automotive establishment. i still think that i can be that voice. but i now know that it's going to take a while.
change doesn't happen overnight...or easily, for that matter. there are certain things that will never change about a person or idea, that cause you to begin to doubt your role in the equation. are you becoming a disposable variable? fuck, i hope not. BETTER NOT. and why? because i love the challenge. i love being able to say, how about we try this - ? and then we do try it and then we feel the difference. but what happens when you have no idea what the difference is anymore? what happens when you go from feeling you are the difference everyone's been waiting for, to feeling you are the different that nobody wants to take a chance on? i'm not sure either...sorry.
anyway...back to the blog that i started; the company blog. it has over 7,000 page views in six months. my own blog doesn't even have 15,000 views yet and i started posting in 2009!! can you believe how many people get a kick out of automotive industry news? shit yeah i can.
well since my personal blog has been lacking, i have decided to start stalking people and then creating lives for them through literature. poems, grocery lists, notes to family members, emails to co-workers; anything and everything they might take part in writing. HA! i'm kidding. that shit takes too much time and i would rather have time than energy. energy can be found in other things. time is not on our side, and probably never will be either. so what i really want to do is go through every single one of my blogs and add tags so that people who actually search for the type of information in my blog can find them more easily.
yes. that's exactly what i'm going to do. while i sit here and enjoy a homemade Caesar on a Saturday night in late April. (now that's a lot of capital letters in one sentence)
i do hope you are pushing for the big 15,000 on your own blog.
maybe it's nothing compared to the hundreds of thousands of views that your amazing blog has already received but i'm doing the best that i can right now and it feels right to work and work and work and remember to play harder a little later.
